JetRuby Agency

Please describe your company, your role, and the industry you operate in.

Rio Ventures Ltda is a Telecommunications business based in Rio de Janeiro, Brazil. As Engineering Manager, I own the technology strategy and vendor relationships. Every spending decision gets evaluated against a concrete business case — we do not invest in technology for its own sake.

What specific problem or business challenge led you to hire this company?

Compliance requirements in our Telecommunications space changed and the deadline was set by our regulator, not by us. The UI/UX Design work required was specialist enough that pulling our internal team off the product roadmap to do it was not an option.

What services did the company provide for your project?

Primarily UI/UX Design, with QA and solution architecture included in scope. They owned the build end-to-end from requirements through to go-live, including three existing system integrations. Not needing to coordinate separate QA or architecture vendors was genuinely valuable.

Why did you choose this company over other providers you considered?

A peer in the Telecommunications sector had used them for a similar UI/UX Design engagement and recommended them without qualification. Our own due diligence confirmed the picture they described. The combination of domain knowledge and delivery track record made the decision straightforward.

How clearly did the company understand your requirements and business goals?

Thoroughly. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every story had a defined business outcome attached. Nothing was left to interpretation, which paid dividends all the way through to testing.

How was your overall experience with their communication and project management?

Very strong on the async side, which mattered given the time difference between Rio de Janeiro, Brazil and the delivery team. Written updates were specific and consistent, decisions got responses the same day, and nothing was dropped across a five-month engagement. That discipline is harder than it looks.

Did the company deliver the project on time and within your expected budget?

On time. Budget was within the approved ceiling, including one scope addition we introduced mid-project that was quoted fairly and handled in parallel without affecting the main delivery stream. No surprises at invoice stage.

What tangible results or business impact have you seen since the project was completed?

Five months post-launch: zero P1 incidents, Core Web Vitals in the green, and two enterprise clients who had been citing platform limitations in renewal conversations have since renewed without raising the issue. The system is doing what we needed it to do.

What did you like most about working with this company?

Team continuity. The engineers who ran the discovery sessions built the system. That consistency over a five-month engagement is valuable in ways that are hard to articulate until you have worked on projects where it was absent. Every conversation built on the previous ones.

Would you recommend this company to others, and would you work with them again?

Yes, with the caveat that they are not the cheapest option and they are selective about what they take on. If price is the primary criterion there are alternatives. If you want a UI/UX Design partner in the Telecommunications space who will actually deliver against a serious brief, this is the team.

Please describe your company, your role, and the industry you operate in.

Azteca Digital SA de CV operates in the Gaming & Gambling sector out of Mexico City, Mexico. In my role as Director of Technology I am responsible for both the technology strategy and day-to-day delivery. We hold our vendors to the same standards our clients hold us to.

What specific problem or business challenge led you to hire this company?

Honestly, we had been deferring this Embedded Systems Development investment for eighteen months. User feedback had been consistent and our conversion data confirmed the impact. We eventually ran out of reasons to delay.

What services did the company provide for your project?

Primarily Embedded Systems Development, with QA and solution architecture included in scope. They owned the build end-to-end from requirements through to go-live, including three existing system integrations. Not needing to coordinate separate QA or architecture vendors was genuinely valuable.

Why did you choose this company over other providers you considered?

The questions they asked during the briefing were the first signal. Vendors who ask precise questions in the sales process tend to apply the same discipline during delivery. The technical proposal was detailed, the team was senior, and the pricing was transparent. All three were factors.

How clearly did the company understand your requirements and business goals?

Extremely well — partly because they had enough Gaming & Gambling context to ask the right questions without us having to explain the basics. The functional spec translated our business requirements into technical language with a precision that meant the development phase had almost no clarification cycles.

How was your overall experience with their communication and project management?

Professional and efficient. The PM had a clear view of the critical path at all times and was transparent when anything threatened it. We made one significant scope change mid-project. It was handled through a proper change request, fairly priced, and absorbed without disrupting the delivery timeline.

Did the company deliver the project on time and within your expected budget?

Yes. The estimates they provided during scoping proved accurate throughout delivery, which is rare. Most vendor estimates start optimistic and drift. These did not.

What tangible results or business impact have you seen since the project was completed?

We went live six weeks ago so it is early. The launch was clean, adoption is tracking ahead of plan, and the first client demo of the new platform generated a positive reaction we had not seen for the previous version. Ask me again in six months and I will have better numbers.

What did you like most about working with this company?

The post-launch engagement. Some vendors treat go-live as the end of their obligation. This team treated it as a transition to a different kind of engagement. Hypercare was substantive, documentation was genuinely useful, and they checked in proactively at thirty and ninety days.

Would you recommend this company to others, and would you work with them again?

I already have. Three people in my network have used them based on my recommendation and all three have reported positively. That is the only endorsement that matters.

Please describe your company, your role, and the industry you operate in.

I am the CTO at Ibertech Solutions SL, a Logistics & Supply Chain company headquartered in Madrid, Spain. My role covers product, platform, and the vendor partnerships that support them. We had reached a point where our internal team could not execute our roadmap fast enough without outside help.

What specific problem or business challenge led you to hire this company?

Compliance requirements in our Logistics & Supply Chain space changed and the deadline was set by our regulator, not by us. The Game Development work required was specialist enough that pulling our internal team off the product roadmap to do it was not an option.

What services did the company provide for your project?

End-to-end Game Development delivery with particular focus on the data migration and integration workstreams, which carried the highest project risk. A dedicated QA resource was embedded throughout development and they left us with a proper operations runbook at handover.

Why did you choose this company over other providers you considered?

A peer in the Logistics & Supply Chain sector had used them for a similar Game Development engagement and recommended them without qualification. Our own due diligence confirmed the picture they described. The combination of domain knowledge and delivery track record made the decision straightforward.

How clearly did the company understand your requirements and business goals?

Well. They pushed back on areas where our requirements were vague or poorly thought through and helped us arrive at something more considered. That consultative approach during discovery is not universal and it made a real difference to the quality of what was built.

How was your overall experience with their communication and project management?

Very strong on the async side, which mattered given the time difference between Madrid, Spain and the delivery team. Written updates were specific and consistent, decisions got responses the same day, and nothing was dropped across a five-month engagement. That discipline is harder than it looks.

Did the company deliver the project on time and within your expected budget?

Yes on both. There was one sprint where a third-party API dependency introduced a one-week slip. They flagged it three weeks before it became critical, presented two options, and we agreed on one that recovered the timeline within the same sprint. That kind of foresight is the difference between good and average project management.

What tangible results or business impact have you seen since the project was completed?

We went live six weeks ago so it is early. The launch was clean, adoption is tracking ahead of plan, and the first client demo of the new platform generated a positive reaction we had not seen for the previous version. Ask me again in six months and I will have better numbers.

What did you like most about working with this company?

The fact that problems surfaced upward before they became crises. I have worked on enough vendor engagements to know that the ability to manage upward — to raise bad news early rather than bury it — is genuinely rare. This team did it consistently.

Would you recommend this company to others, and would you work with them again?

Yes. I would specifically recommend them for Game Development projects where getting the requirements right at the start is critical. That is where they earn their fees — and the downstream delivery reflects it.

Please describe your company, your role, and the industry you operate in.

BlueSky Retail Holdings is a mid-size Media & Entertainment business in Chicago, IL, USA. I joined as Chief Digital Officer two years ago specifically to modernise how we build and buy technology. This engagement was part of that programme.

What specific problem or business challenge led you to hire this company?

Compliance requirements in our Media & Entertainment space changed and the deadline was set by our regulator, not by us. The AR/VR Development work required was specialist enough that pulling our internal team off the product roadmap to do it was not an option.

What services did the company provide for your project?

The core engagement was AR/VR Development delivery. During discovery they also provided technical consultancy that materially improved our requirements — things we would not have caught until development if they had not raised them. They also took ownership of the third-party integrations that had caused problems in previous projects.

Why did you choose this company over other providers you considered?

The questions they asked during the briefing were the first signal. Vendors who ask precise questions in the sales process tend to apply the same discipline during delivery. The technical proposal was detailed, the team was senior, and the pricing was transparent. All three were factors.

How clearly did the company understand your requirements and business goals?

Well. They pushed back on areas where our requirements were vague or poorly thought through and helped us arrive at something more considered. That consultative approach during discovery is not universal and it made a real difference to the quality of what was built.

How was your overall experience with their communication and project management?

Good. The sprint cadence worked well for our team. Fortnightly reviews gave us the checkpoints we needed. The one friction point — time zone overlap — was resolved after the first sprint and did not reoccur.

Did the company deliver the project on time and within your expected budget?

On time and on budget. The estimation accuracy was the part I found most impressive — they had broken the work down thoroughly enough during discovery that the forecast held throughout rather than drifting with every scope conversation. We had one change request, and it was for scope we had added ourselves.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to the board was intentionally conservative. We are tracking to hit the payback point in under twelve months against an eighteen-month model. The efficiency gains have exceeded the forecast, partly because the data quality the new system produces enables decisions the previous one could not support.

What did you like most about working with this company?

Team continuity. The engineers who ran the discovery sessions built the system. That consistency over a five-month engagement is valuable in ways that are hard to articulate until you have worked on projects where it was absent. Every conversation built on the previous ones.

Would you recommend this company to others, and would you work with them again?

Absolutely. We are scoping a second engagement and I expect this to become a multi-year partnership. For anyone in the Media & Entertainment space looking for serious AR/VR Development delivery, I would put them at the top of the evaluation list.

Please describe your company, your role, and the industry you operate in.

Saudi Cloud Holdings operates in the Agriculture sector out of Riyadh, Saudi Arabia. In my role as Director of Technology I am responsible for both the technology strategy and day-to-day delivery. We hold our vendors to the same standards our clients hold us to.

What specific problem or business challenge led you to hire this company?

Compliance requirements in our Agriculture space changed and the deadline was set by our regulator, not by us. The Mobile App Development work required was specialist enough that pulling our internal team off the product roadmap to do it was not an option.

What services did the company provide for your project?

Full Mobile App Development lifecycle — discovery, architecture, development across ten sprints, integration testing, performance validation, production deployment, and a four-week hypercare period. They also produced system documentation and ran structured knowledge transfer sessions for our team.

Why did you choose this company over other providers you considered?

We shortlisted five vendors. Two were eliminated immediately based on the technical proposals. Of the remaining three, this team's Mobile App Development approach was the most specific and evidenced — actual Agriculture reference cases, not generic slides. The reference calls confirmed what the proposal described.

How clearly did the company understand your requirements and business goals?

Extremely well — partly because they had enough Agriculture context to ask the right questions without us having to explain the basics. The functional spec translated our business requirements into technical language with a precision that meant the development phase had almost no clarification cycles.

How was your overall experience with their communication and project management?

Very strong on the async side, which mattered given the time difference between Riyadh, Saudi Arabia and the delivery team. Written updates were specific and consistent, decisions got responses the same day, and nothing was dropped across a five-month engagement. That discipline is harder than it looks.

Did the company deliver the project on time and within your expected budget?

On time. Budget was within the approved ceiling, including one scope addition we introduced mid-project that was quoted fairly and handled in parallel without affecting the main delivery stream. No surprises at invoice stage.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to the board was intentionally conservative. We are tracking to hit the payback point in under twelve months against an eighteen-month model. The efficiency gains have exceeded the forecast, partly because the data quality the new system produces enables decisions the previous one could not support.

What did you like most about working with this company?

The directness. When our requirements were unclear, they said so. When our priorities were contradictory, they explained why. When a technical approach we assumed was right had significant downsides, they told us before we committed. That kind of honesty is what I actually want from a technology partner.

Would you recommend this company to others, and would you work with them again?

Absolutely. We are scoping a second engagement and I expect this to become a multi-year partnership. For anyone in the Agriculture space looking for serious Mobile App Development delivery, I would put them at the top of the evaluation list.