Poetic Systems

Please describe your company, your role, and the industry you operate in.

Marina Bay Ventures Pte Ltd is a Real Estate business based in Singapore. As CTO, I own the technology strategy and vendor relationships. Every spending decision gets evaluated against a concrete business case — we do not invest in technology for its own sake.

What specific problem or business challenge led you to hire this company?

A competitor move accelerated our timeline by six months. A ERP Development investment that had been planned for next year suddenly needed to happen now. Internal build was not viable — we needed to find the right external team quickly.

What services did the company provide for your project?

Full ERP Development lifecycle — discovery, architecture, development across ten sprints, integration testing, performance validation, production deployment, and a four-week hypercare period. They also produced system documentation and ran structured knowledge transfer sessions for our team.

Why did you choose this company over other providers you considered?

The questions they asked during the briefing were the first signal. Vendors who ask precise questions in the sales process tend to apply the same discipline during delivery. The technical proposal was detailed, the team was senior, and the pricing was transparent. All three were factors.

How clearly did the company understand your requirements and business goals?

Thoroughly. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every story had a defined business outcome attached. Nothing was left to interpretation, which paid dividends all the way through to testing.

How was your overall experience with their communication and project management?

Professional and efficient. The PM had a clear view of the critical path at all times and was transparent when anything threatened it. We made one significant scope change mid-project. It was handled through a proper change request, fairly priced, and absorbed without disrupting the delivery timeline.

Did the company deliver the project on time and within your expected budget?

On time. Budget was within the approved ceiling, including one scope addition we introduced mid-project that was quoted fairly and handled in parallel without affecting the main delivery stream. No surprises at invoice stage.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to the board was intentionally conservative. We are tracking to hit the payback point in under twelve months against an eighteen-month model. The efficiency gains have exceeded the forecast, partly because the data quality the new system produces enables decisions the previous one could not support.

What did you like most about working with this company?

Team continuity. The engineers who ran the discovery sessions built the system. That consistency over a five-month engagement is valuable in ways that are hard to articulate until you have worked on projects where it was absent. Every conversation built on the previous ones.

Would you recommend this company to others, and would you work with them again?

Yes. I would specifically recommend them for ERP Development projects where getting the requirements right at the start is critical. That is where they earn their fees — and the downstream delivery reflects it.

Please describe your company, your role, and the industry you operate in.

Lumière Technologies SAS is a mid-size Real Estate business in Paris, France. I joined as Directeur Technique two years ago specifically to modernise how we build and buy technology. This engagement was part of that programme.

What specific problem or business challenge led you to hire this company?

We had a clear product vision for our next growth phase in the Real Estate market but the Embedded Systems Development expertise we needed was not something we could recruit for on our timeline. An external specialist was the pragmatic answer.

What services did the company provide for your project?

The core engagement was Embedded Systems Development delivery. During discovery they also provided technical consultancy that materially improved our requirements — things we would not have caught until development if they had not raised them. They also took ownership of the third-party integrations that had caused problems in previous projects.

Why did you choose this company over other providers you considered?

The questions they asked during the briefing were the first signal. Vendors who ask precise questions in the sales process tend to apply the same discipline during delivery. The technical proposal was detailed, the team was senior, and the pricing was transparent. All three were factors.

How clearly did the company understand your requirements and business goals?

Thoroughly. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every story had a defined business outcome attached. Nothing was left to interpretation, which paid dividends all the way through to testing.

How was your overall experience with their communication and project management?

I used to chase status updates weekly on vendor engagements. This was the first time I did not have to. Updates came consistently, problems surfaced early, and the shared project board always reflected reality rather than optimism.

Did the company deliver the project on time and within your expected budget?

Yes. The estimates they provided during scoping proved accurate throughout delivery, which is rare. Most vendor estimates start optimistic and drift. These did not.

What tangible results or business impact have you seen since the project was completed?

Hard to isolate perfectly given other business variables, but the metrics attributable to the Embedded Systems Development work are meaningful — session time up, conversion up, error rate down, NPS for the digital channel improved by double digits. Account managers say it is coming up positively in client conversations for the first time.

What did you like most about working with this company?

Honestly, the quality of the questions they asked. It sounds simple but good questions at the start of a project make everything easier. Their discovery process was better than any briefing our internal team would have run independently.

Would you recommend this company to others, and would you work with them again?

Absolutely. We are scoping a second engagement and I expect this to become a multi-year partnership. For anyone in the Real Estate space looking for serious Embedded Systems Development delivery, I would put them at the top of the evaluation list.

Please describe your company, your role, and the industry you operate in.

We are a Government & Public Sector company based in Barcelona, Spain. My role as Head of Digital Products at Catalonia Digital SL means I sit at the intersection of business goals and technical delivery — which means I care a lot about vendors who can translate between both.

What specific problem or business challenge led you to hire this company?

Our Embedded Systems Development capability had become the bottleneck for everything. Feature requests, client requirements, internal initiatives — all of them were queuing behind a platform we had patched past its design limits. We needed a proper rebuild.

What services did the company provide for your project?

End-to-end Embedded Systems Development delivery with particular focus on the data migration and integration workstreams, which carried the highest project risk. A dedicated QA resource was embedded throughout development and they left us with a proper operations runbook at handover.

Why did you choose this company over other providers you considered?

We shortlisted five vendors. Two were eliminated immediately based on the technical proposals. Of the remaining three, this team's Embedded Systems Development approach was the most specific and evidenced — actual Government & Public Sector reference cases, not generic slides. The reference calls confirmed what the proposal described.

How clearly did the company understand your requirements and business goals?

Very well. The discovery process was more thorough than anything we had experienced before. They challenged requirements that were vague, proposed better alternatives where our thinking was limiting, and produced a spec that our stakeholders agreed was the clearest articulation of the product they had ever seen written down.

How was your overall experience with their communication and project management?

Good. The sprint cadence worked well for our team. Fortnightly reviews gave us the checkpoints we needed. The one friction point — time zone overlap — was resolved after the first sprint and did not reoccur.

Did the company deliver the project on time and within your expected budget?

On time and on budget. The estimation accuracy was the part I found most impressive — they had broken the work down thoroughly enough during discovery that the forecast held throughout rather than drifting with every scope conversation. We had one change request, and it was for scope we had added ourselves.

What tangible results or business impact have you seen since the project was completed?

Hard to isolate perfectly given other business variables, but the metrics attributable to the Embedded Systems Development work are meaningful — session time up, conversion up, error rate down, NPS for the digital channel improved by double digits. Account managers say it is coming up positively in client conversations for the first time.

What did you like most about working with this company?

The fact that problems surfaced upward before they became crises. I have worked on enough vendor engagements to know that the ability to manage upward — to raise bad news early rather than bury it — is genuinely rare. This team did it consistently.

Would you recommend this company to others, and would you work with them again?

Yes, without reservation. I have already referred two peers in the Government & Public Sector sector who were facing similar Embedded Systems Development challenges. I gave those referrals confidently because I know the experience I described was not a one-off — it reflects how they work.

Please describe your company, your role, and the industry you operate in.

I am the VP of Product at Tel Aviv Ventures Ltd, a Gaming & Gambling company headquartered in Tel Aviv, Israel. My role covers product, platform, and the vendor partnerships that support them. We had reached a point where our internal team could not execute our roadmap fast enough without outside help.

What specific problem or business challenge led you to hire this company?

A competitor move accelerated our timeline by six months. A Digital Marketing investment that had been planned for next year suddenly needed to happen now. Internal build was not viable — we needed to find the right external team quickly.

What services did the company provide for your project?

Primarily Digital Marketing, with QA and solution architecture included in scope. They owned the build end-to-end from requirements through to go-live, including three existing system integrations. Not needing to coordinate separate QA or architecture vendors was genuinely valuable.

Why did you choose this company over other providers you considered?

A peer in the Gaming & Gambling sector had used them for a similar Digital Marketing engagement and recommended them without qualification. Our own due diligence confirmed the picture they described. The combination of domain knowledge and delivery track record made the decision straightforward.

How clearly did the company understand your requirements and business goals?

Thoroughly. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every story had a defined business outcome attached. Nothing was left to interpretation, which paid dividends all the way through to testing.

How was your overall experience with their communication and project management?

Very strong on the async side, which mattered given the time difference between Tel Aviv, Israel and the delivery team. Written updates were specific and consistent, decisions got responses the same day, and nothing was dropped across a five-month engagement. That discipline is harder than it looks.

Did the company deliver the project on time and within your expected budget?

Yes. I had privately planned for a contingency given the integration complexity involved. None of it was needed. Final invoice came in within rounding of the approved budget and we launched on the agreed date. That outcome is less common than vendors would have you believe.

What tangible results or business impact have you seen since the project was completed?

Four months live. User adoption exceeded our first-month target by around 20%. Support volume is down. Features we had deferred for years because the old architecture made them too expensive to build are now in active development. The platform opened our roadmap.

What did you like most about working with this company?

The post-launch engagement. Some vendors treat go-live as the end of their obligation. This team treated it as a transition to a different kind of engagement. Hypercare was substantive, documentation was genuinely useful, and they checked in proactively at thirty and ninety days.

Would you recommend this company to others, and would you work with them again?

Yes, with the caveat that they are not the cheapest option and they are selective about what they take on. If price is the primary criterion there are alternatives. If you want a Digital Marketing partner in the Gaming & Gambling space who will actually deliver against a serious brief, this is the team.

Please describe your company, your role, and the industry you operate in.

I am the Managing Director, Technology at Redwood Capital Advisors, a Legal Services company headquartered in San Francisco, CA, USA. My role covers product, platform, and the vendor partnerships that support them. We had reached a point where our internal team could not execute our roadmap fast enough without outside help.

What specific problem or business challenge led you to hire this company?

We had a clear product vision for our next growth phase in the Legal Services market but the Mobile App Development expertise we needed was not something we could recruit for on our timeline. An external specialist was the pragmatic answer.

What services did the company provide for your project?

End-to-end Mobile App Development delivery with particular focus on the data migration and integration workstreams, which carried the highest project risk. A dedicated QA resource was embedded throughout development and they left us with a proper operations runbook at handover.

Why did you choose this company over other providers you considered?

A peer in the Legal Services sector had used them for a similar Mobile App Development engagement and recommended them without qualification. Our own due diligence confirmed the picture they described. The combination of domain knowledge and delivery track record made the decision straightforward.

How clearly did the company understand your requirements and business goals?

Extremely well — partly because they had enough Legal Services context to ask the right questions without us having to explain the basics. The functional spec translated our business requirements into technical language with a precision that meant the development phase had almost no clarification cycles.

How was your overall experience with their communication and project management?

Very strong on the async side, which mattered given the time difference between San Francisco, CA, USA and the delivery team. Written updates were specific and consistent, decisions got responses the same day, and nothing was dropped across a five-month engagement. That discipline is harder than it looks.

Did the company deliver the project on time and within your expected budget?

Yes. I had privately planned for a contingency given the integration complexity involved. None of it was needed. Final invoice came in within rounding of the approved budget and we launched on the agreed date. That outcome is less common than vendors would have you believe.

What tangible results or business impact have you seen since the project was completed?

Five months post-launch: zero P1 incidents, Core Web Vitals in the green, and two enterprise clients who had been citing platform limitations in renewal conversations have since renewed without raising the issue. The system is doing what we needed it to do.

What did you like most about working with this company?

Honestly, the quality of the questions they asked. It sounds simple but good questions at the start of a project make everything easier. Their discovery process was better than any briefing our internal team would have run independently.

Would you recommend this company to others, and would you work with them again?

Yes. The value starts in the discovery phase — clients who invest time in that process will get the most out of the engagement. We did and it is evident in what was delivered.