How AR And VR Is Transforming The Sports Industry In 2019!

  • By Abhirup
  • 26-08-2019
  • Technology
ar vr in sports
Gone are the days when radio used to be the only mode of connection between sports and the fans. Now, it’s time for advanced technologies like Augmented Reality (AR) and Virtual Reality (VR) to capture the sports industry. And this has been made clear with the release of consumer-level equipment such as the Samsung Gear VR and HTC Vive. It is expected that by the year 2020, AR and VR will be a $120 billion industry. And its applications are seen mostly in the sports industry. Here, we’ll discuss how AR and VR are taking over the sports industry by storm!
 
- VR for athletes
Beyond Sports, a VR company has already established their place in this sector. They have worked with some of the big names in the football game including Arsenal, in order to create immersive training regimes. According to the director of this company, VR in the training can be used to improve tactical knowledge of the players, as this will enable them to experience match scenarios in a much better environment. This technology has been used in sports such as athletics, skiing, Formula 1 and baseball.
 
- Augmented Reality for officiating
At present, AR is most commonly in sports by sports officials and referees. Are you a tennis fan? Then you must be familiar with the Hawk-Eye system. It is used to overlay the trajectory of a tennis ball on the court after tracking it. In the year 2001, this technology was first used in cricket. And now, it is used in more than twenty sports including ice hockey, tennis, baseball and Nascar motor racing.
 
- AR and VR for viewers
During last year’s FIFA World Cup, Virtual Reality was used by the BBC. This allowed the sports fans to get a 360° view of the game. One of the top English Premier League teams, Liverpool Football Club, is also on the move to use VR and give their global fan base a similar experience to those watching the match live in the stadium.
 
- AR for broadcasting sports
In sports broadcasting, AR is becoming more and more popular day by day. This is especially for those sports fans who love to watch the live telecast of sports while at home. Of course, if you watch sports at home, you’ll not get the same experience as watching it in the stadium. However, you’ll be able to enjoy the match with a lot of discussions, commentaries as well as a graphical analysis done in a professional manner.
 
In conclusion, it can be said that there are many companies that are entering the AR and VR sports market, but the field is still wide open and quite new. If you want to own a successful app or game in this field, all you need is the right idea and proper execution. And for proper execution, you need to partner with the right AR development company that has the required amount of expertise and experience.

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Author

Abhirup

This author is an enthusiastic technology writer and works with a VR development company in India. He has got an interest in researching and exploring latest technologies.

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